Digitalisation is a hot topic within the FS sector, from investing in IT and infrastructure to better serve customers and clients, through to utilising digital within your marketing mix, to reach a wider audience.
Statista estimates that globally companies will spend in excess of 2.8 trillion dollars on IT services in 2025 as they better equip themselves for an ever-changing landscape, which is driven mainly by customer expectations and an emphasis on centralising data.
On top of this, digital ad spend is at an all time high with 2023 figures showing that 78% of all ad spend was digital.
Join us for an interactive session, where we will host a fireside chat style discussion covering everything you need to know. Our expert panel will discuss:
- Barriers to entry points for digitalisation
- Problems faced during the journey and solutions to these
- Change management and the cultural adoption needed for the wider business to thrive
- Data migration
- How to get the board on board
- The key focuses of digitalisation over the next 2-3 years.
There will also be a chance for a Q+A at the end of the fireside chat and chance to network before and after the session.
Manchester
M4 7DB
